Alfa-Bank earned approximately £43MLN per year from its premium segment and aimed to grow this figure to around £62MLN. The old subscription model could not support such ambitions.
With rapid change in money transfers, customers demanded higher security. I helped the company improve time-to-market performance and supported the go-to-market strategy.
Improved tipping completion by removing banking-era friction through a one-tap, bank-native tipping flow that works in seconds at the table
How I set up a global Big Data platform for national football federations to scale reliably over time